Independent work footwear sales agency

Work footwear that earns its place on your wall.

Trimwell Brands represents Hoss Boot Company and Xena Workwear to footwear and workwear retailers across the United States.

Become a dealer

Athletic work Safety toe Soft toe Waterproof Met guard Western work Women's safety

The lines we carry

Two companies. Five brands. Every foot on the crew.

Our lines serve different customers, so they never compete for the same spot on your wall. We know each one down to the last, the outsole, and the size run.

Hoss Boot Company

Hoss was founded on the belief that hard working men and women want more choices in work footwear. That shows in the size run, which covers the customers most shoe walls turn away.

Men's
7 to 20
Women's
5 to 11
Widths
D to 6E

hossboots.com

  • Hoss logo

    Hoss

    The core line. Athletic work shoes, hikers, heavy duty and western work boots, met guards, and waterproof styles.

  • DieHard logo

    DieHard® Footwear

    A name your customers already know, in athletic work shoes, pull-ons, and boots from 6 to 11 inches.

  • Moxie Trades logo

    Moxie Trades

    Women's safety footwear with a following of its own. Composite toe, steel toe, pull-ons, and hikers.

  • Mack logo

    Mack

    Safety athletics, hikers, and lace-up, slip-on, and zip-sided boots carrying the Mack bulldog.

Xena Workwear

Safety footwear designed for women, by women. Xena was started by a manufacturing engineer who was done with bulky boots that never fit, and it gives your store an answer for the women walking past the men's wall.

xenaworkwear.com

Xena Workwear for Women logo
Built on
Women's lasts
Safety
ASTM F2413 rated styles
Range
Sneakers, shoes, boots, and apparel

For dealers

What you get from us

Selling you a line is the easy part. We come with a plan for your store and stay on it after the order ships.

Assortment planning

We walk your wall with you and build an order around your customers, your trades, and your open-to-buy.

Product training

Your floor staff learn the safety ratings, fit, and construction behind each style, so they can sell it with confidence.

Orders and fill-ins

One team handles both companies. Seasonal bookings, at-once orders, and size fill-ins go through people who pick up the phone.

After the sale

When something needs fixing, from a short shipment to a warranty question, we take it to the brand and see it through.

Online retailers

Digital accounts get a contact who works them full time, with the content, data, and answers an online store needs.

Decisions backed by data

We bring sell-through and market numbers to every line review, so your buy rests on more than a hunch.

For brands

More than a sales force

Most of the brands we have worked with needed more than reps on the road. We help you enter the market with a plan and the tools to run it.

Sales representation

We open and grow retail accounts across the United States, in stores and online.

Go-to-market strategy

Pricing, assortment, channel mix, and launch timing, planned by people who know how footwear retail operates.

Market insight

We turn your sales data into plain answers about what is selling, where, and what to do next.

B2B technology

Our own team builds ordering and reporting tools for retailers and brands, so you are not left stitching systems together.

About Trimwell

A small team with a plan.

To trim a sail is to adjust it to the wind until the boat runs at its best. Small corrections, made with attention, add up to speed.

That is how we work. Trimwell Brands is an independent sales agency run by people who have spent their careers in work and safety footwear, in sales, operations, and the systems behind both.

Every line and every account gets a plan, and we keep adjusting it as conditions change. You always know who to call, and they always pick up.

Contact

Carry these lines in your store.

Retailers, tell us where you are and what you sell. We will get back to you with catalogs, pricing, and a time to walk through the line. Brands looking for representation can reach us at the same address.

info@trimwellbrands.com